Wildside Action Sports

Sauk County’s largest action sports retailer

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Sometime lifes adventures make it hard to shop in person. Our online inventory ships directly to your door, giving you more time for what matters most.

Wildside Action Sports

Located in Baraboo Wisconsin, Wildside Action Sports is Sauk County’s largest bicycle retailer catering to the cycling, skiing, and climbing needs of Baraboo, Devil’s Lake, and the surrounding area since 2005. Participants of all levels look to Wildside for their silent sport needs. Stop by Wildside for a good grasp of the local endurance scene and trust the experienced staff to help you enjoy the scenic surroundings.

If you ski, cycle, climb, or generally enjoy the great outdoors, Wildside is your store! We offer industry-leading products, service, repair and rentals for cyclists, skiers and snow boarders, rock and ice climbers, men and women, kids and adults — outdoor enthusiasts at all experience levels and all price ranges!

We carry thousands of item,s from all the best names –Trek, Black Diamond, Jones Snowboards, Cervelo, Salomon, Petzl, Metolius, Pearl Izumi, Mountain Hardwear, Oakley, Maui Jim, Smith Optics and many others…we have the stuff you need, and the stuff you dream about!

Industry-leading products, service, repair and rentals

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Your Guide to Downhill Ski Binding Replacement: Stay Safe on the Slopes 

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Road Cycling 101: Essential Etiquette Tips for Every Cyclist

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Wisconsin High School Cycling League

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The Benefits of Storage Waxing Your Skis/Snowboards: Protecting Your Investment and Improving Performance

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