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Escape the Badger Gravel Event

Come explore the former Badger Army Ammunition Plant grounds at the Sauk Prairie State Recreation Area. Choose from multiple route options, this is kind of a “choose your own adventure” ride.

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Wildside Action Sports

Sauk County’s largest action sports retailer

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Wildside Action Sports

Located in Baraboo Wisconsin, Wildside Action Sports is Sauk County’s largest bicycle retailer catering to the cycling, skiing, and climbing needs of Baraboo, Devil’s Lake, and the surrounding area since 2005. Participants of all levels look to Wildside for their silent sport needs. Stop by Wildside for a good grasp of the local endurance scene and trust the experienced staff to help you enjoy the scenic surroundings.

If you ski, cycle, climb, or generally enjoy the great outdoors, Wildside is your store! We offer industry-leading products, service, repair and rentals for cyclists, skiers and snow boarders, rock and ice climbers, men and women, kids and adults — outdoor enthusiasts at all experience levels and all price ranges!

We carry thousands of item,s from all the best names –Trek, Black Diamond, Jones Snowboards, Cervelo, Salomon, Petzl, Metolius, Pearl Izumi, Mountain Hardwear, Oakley, Maui Jim, Smith Optics and many others…we have the stuff you need, and the stuff you dream about!

Industry-leading products, service, repair and rentals

Escape the Badger Gravel Event is Back

by | March 31, 2026 | Uncategorized | 0 Comments

Escape the Badger Gravel Event is Back (Year 3… Let’s Go) Alright, it’s happening again. Escape the Badger Gravel Event is back for year three, and if you’ve ridden it before, you already know — this one’s a little different (in a good way). If you haven’t… this is...
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Cheif Naaga Keramani Park Spring Work Day

by | April 15, 2025 | Mountain Biking, Store News | 0 Comments

Join Us For A Day Of Trail Building and Community! Winter Has Done Its thing, and now it's our turn! Come out and help us get the trails at Cheif Naaga Keramani (C.N.K) Park in tip top shape for the season. Weather you're a seasoned trail builder or just want to give...
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Wildside Weekly Wax Report: Optimal Glide for December 9–15

by | December 9, 2024 | Downhill Skiing, Guides, Snowboarding | 0 Comments

Welcome to the inaugural Wildside Weekly Wax Report! Each week, we’ll break down the forecast and provide expert waxing tips to keep your skis and snowboard running fast. This week’s weather is a bit of a rollercoaster, so having the right wax for the conditions will...
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Winter Bicycle Maintenance Tips and Tricks for Optimal Performance and Longevity

by | January 5, 2024 | Cycling, Guides | 0 Comments

As the winter chill sets in, avid cyclists know that maintaining their bicycles becomes crucial for both performance and longevity. Cold temperatures, icy roads, and salty conditions can take a toll on your two-wheeled companion. To ensure a smooth and safe winter...
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A Rock Climber’s Guide to Devils Lake State Park and Beyond

by | October 2, 2023 | Rock Climbing | 0 Comments

Hey there, adventurous climbers! Are you ready to embark on a thrilling journey to one of the Midwest's hidden gems for rock climbing? Devil's Lake State Park, nestled in the picturesque town of Baraboo, Wisconsin, awaits your ascent. Whether you're a seasoned pro or...
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Your Guide to Downhill Ski Binding Replacement: Stay Safe on the Slopes 

by | September 20, 2023 | Downhill Skiing | 0 Comments

As ski enthusiasts eagerly anticipate the upcoming season, it's Important to ensure that your ski equipment, especially your bindings, are in tip-top shape. Ski binding safety is paramount, and being able to identify when it's time for replacement is essential....
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Essential Bikepacking Gear: A Introductory Overview

by | August 23, 2023 | Cycling, Guides | 0 Comments

Venturing out on a bikepacking escapade offers an invigorating way to engage with nature and test your physical prowess. Yet, the key to a rewarding journey lies in your ability to pack strategically. In this comprehensive guide, we'll delve into the fundamental...
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Adjusting Linear Pull & V Brake systems

by | March 29, 2023 | How To's | 0 Comments

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Bicycle Spotlight: The Trek Marlin 8

by | March 24, 2023 | Cycling, Mountain Biking | 0 Comments

If you're looking for a versatile and capable mountain bike that won't break the bank, the Trek Marlin 8 is a fantastic choice. This bike is our top pick for bike of the month, and for good reason.  One of the standout features of the Marlin 8 is its frame. It's...
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Road Cycling 101: Essential Etiquette Tips for Every Cyclist

by | March 21, 2023 | Cycling | 0 Comments

Road cycling is an exhilarating and challenging sport that requires not only physical fitness but also proper etiquette on the road. Whether you are a seasoned cyclist or just starting, it is crucial to follow certain guidelines to ensure a safe and enjoyable...
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