Wildside Action Sports

Sauk County’s largest action sports retailer

Wildside Action Sports

Located in Baraboo Wisconsin, Wildside Action Sports is Sauk County’s largest bicycle retailer catering to the cycling, skiing, and climbing needs of Baraboo, Devil’s Lake, and the surrounding area since 2005. Participants of all levels look to Wildside for their silent sport needs. Stop by Wildside for a good grasp of the local endurance scene and trust the experienced staff to help you enjoy the scenic surroundings.

If you ski, cycle, climb, or generally enjoy the great outdoors, Wildside is your store! We offer industry-leading products, service, repair and rentals for cyclists, skiers and snow boarders, rock and ice climbers, men and women, kids and adults — outdoor enthusiasts at all experience levels and all price ranges!

We carry thousands of item,s from all the best names –Trek, Black Diamond, Jones Snowboards, Cervelo, Salomon, Petzl, Metolius, Pearl Izumi, Mountain Hardwear, Oakley, Maui Jim, Smith Optics and many others…we have the stuff you need, and the stuff you dream about!

Industry-leading products, service, repair and rentals

Winter Bicycle Maintenance Tips and Tricks for Optimal Performance and Longevity

As the winter chill sets in, avid cyclists know that maintaining their bicycles becomes crucial for both performance and longevity. Cold temperatures, icy roads, and salty conditions can take a toll on your two-wheeled companion. To ensure a smooth and safe winter...

A Rock Climber’s Guide to Devils Lake State Park and Beyond

Hey there, adventurous climbers! Are you ready to embark on a thrilling journey to one of the Midwest's hidden gems for rock climbing? Devil's Lake State Park, nestled in the picturesque town of Baraboo, Wisconsin, awaits your ascent. Whether you're a seasoned pro or...

Your Guide to Downhill Ski Binding Replacement: Stay Safe on the Slopes 

As ski enthusiasts eagerly anticipate the upcoming season, it's Important to ensure that your ski equipment, especially your bindings, are in tip-top shape. Ski binding safety is paramount, and being able to identify when it's time for replacement is essential....

Essential Bikepacking Gear: A Introductory Overview

Venturing out on a bikepacking escapade offers an invigorating way to engage with nature and test your physical prowess. Yet, the key to a rewarding journey lies in your ability to pack strategically. In this comprehensive guide, we'll delve into the fundamental...

Bicycle Spotlight: The Trek Marlin 8

If you're looking for a versatile and capable mountain bike that won't break the bank, the Trek Marlin 8 is a fantastic choice. This bike is our top pick for bike of the month, and for good reason.  One of the standout features of the Marlin 8 is its frame. It's...

Road Cycling 101: Essential Etiquette Tips for Every Cyclist

Road cycling is an exhilarating and challenging sport that requires not only physical fitness but also proper etiquette on the road. Whether you are a seasoned cyclist or just starting, it is crucial to follow certain guidelines to ensure a safe and enjoyable...

Exploring the Thrills of Top Rope Climbing at Devil’s Lake State Park in Wisconsin

Looking for an exciting outdoor adventure? Look no further than Devil's Lake State Park, Wisconsin! This stunning park is a popular destination for rock climbers of all levels, offering a wide range of top rope climbing routes and breathtaking scenery.  Top rope...

Wisconsin High School Cycling League

Are you a Wisconsin high schooler looking for an adventure? Do you have a passion for mountain biking? If so, the Wisconsin High School Cycling League is the perfect opportunity for you! NICA stands for National Interscholastic Cycling Association and it offers...

Bicycle Highlight: Trek Marlin 5 Now On Sale!

Are you looking for an entry-level mountain bike that can handle a variety of trails? Look no further than the Trek Marlin 5. The Marlin 5 is a versatile bike that is perfect for beginners or those on a budget. It has a lightweight aluminum frame, 29-inch wheels, and...